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"A household located in North London is looking for an exceptional and qualified tutor to assist their most junior child on his early path to becoming an English gentleman."

When reading this post, you might readily overlook the phrase "beginning" as just a turn of phrase.

But, it could be the most significant aspect of this unique job advert, as it attempts to find a teacher for a one-year-old.

Hundreds of submissions have already been submitted since the unnamed family posted their search for the highly paid tutor, who needs to be "someone very special".

Over the last few weeks, the post has received attention across the news, with numerous questioning why?

Progressive Approach

A tutoring expert, CEO and founder of an education consultancy, which is helping the family in their hunt, stated that notwithstanding first scepticism, he considered the plan "far sighted", and "progressive".

When he spoke with the family, he noted they appreciated the unconventional nature of their requirement, and how young their son is.

Nevertheless, they clarified that they "were unwilling to delay any longer" to get a tutor, as they had held off until their older child was five, and by that point "cultural influence had already set in".

What exactly does the family indicate by "cultural leaning"?

It's "comprehensive", he responded. "How you eat, the manner you speak".

He said the older sibling had absorbed "extremely delicate, body language" from the family, and had taken on their cultural habits. The family informed him they wished to avoid this pattern to recur with their infant.

The plan: To hire a English tutor, who must speak with Received Pronunciation, to shape the baby from the very start.

Subtle Influence

"A lot of the learning at the start here is rather osmotic," stated the expert.

It's via this osmosis that the family are expecting the child will acquire the British traits they wish to instil.

Adam noted the tutor must be somebody who attended "the appropriate educational institutions – similar types of schools as the family plan to send their son to".

"The educator just has to be the appropriate candidate, they'll be carrying out things they aren't even aware they're doing, simply by nature," he said.

Money No Object

The family informed him the successful candidate should ideally also have understanding of or interest in riding, skiing, creative fields and music so as to shape the child in a diverse set of passions.

Furthermore though, he stated the family wanted the tutor to sign up the child on a selection of courses so the child would be "pony-riding and learning an tool by the time they are around three years old".

In the family's view, helping their son become a "British gentleman" will lead to achievement and create opportunities.

"Considering the pros and cons of that, because it's definitely a status symbol," he comments.

But, in spite of all this guidance in "UK identity", might the child adopt what is termed cultural bias from the multicultural family he resides with anyway?

"Certainly", answered Adam. "The family realize this might not succeed, but they've simply adopted the perspective of, 'why not attempt it and let's go as early as we can', because the cost of it is not a concern," he explained.

Idealistic and Unrealistic

Several in the education sector who share similar reservations.

Peter Cui, head and founder of Blue Education, who provides personal educators, wrote that "the journey of becoming bicultural, or actually, becoming oneself, is something that must be experienced personally, not designed."

Peter wrote that he had moved from the Far East to the UK at the period of childhood, and had been educated experiencing and embodying two backgrounds. He progressed to learn at Cambridge University.

"The concept that one individual can serve as a embodiment of UK identity, someone who can possibly transfer the attributes of a English gentleman upon a one-year-old child, seems to me naive and unrealistic," he commented.

"In my experience, engaging a distinctly British tutor from babyhood will will not necessarily achieve the result they desire.

"I never had such a figure, and yet I have been privileged enough to enjoy numerous of the opportunities they aspire for their son."

He added: "The fact is, self-identity should not be imposed from the outside; it must be embraced, and it must be internally driven."

Purchasing UK Culture

Of course, English culture is something the CEO hopes can be instructed – and marketed.

"I think the fact that the global community holds us in this light is something that we should be cherishing|valuing|appreciating